We invested our own capital to find the celebrities and influencer that actually convert. An 89% hit rate built on $3M+ of real testing. A handful of brands, every quarter. Not an influencer agency.
No money-back gimmick. A line in the sand. We only take on a handful of brands each quarter, and only the ones we're certain we can win with. That selectivity is what lets us put our own fee on the line. If we don't believe we can win with you, we'll tell you before a dollar changes hands.
We don't back the name with the most followers. We read the signals nobody else tracks. Audience quality, real engagement, reach, and the one thing everyone says you can't measure: trust. That's how we hit 89%, not luck. When we find the right star, the orders don't trickle in. They pour.
One day a creator with 15,000 followers posted our product unprompted. It went through the roof. We flew out, secured the content rights, and ran it as an ad. A 100× return. So we did the obvious thing and paid a creator with 2M+ followers. Bigger cheque, bigger reach, negative ROI. That was the lesson that built this company: it is never about who has the most followers. It's about engagement, reach, and trust.
Authentic, high-engagement, deeply trusted by a small audience. The content out-converted everything we'd ever run.
Maximum reach, minimum trust. A bigger budget bought a bigger audience that simply didn't move.
So we built the instrument to measure it. Every talent we consider is scored across four bearings, and only when the needle settles do we move. It's why our pick converts 89% of the time.
From identifying the right talent to building relationships that compound and deploying it in new markets. This is the exact system we run inside our own brands.
We score audience quality, brand fit and conversion potential on metrics nobody talks about. The 89% hit rate lives here.
Cold outreach doesn't work at this level. We open warm doors through manager, agency and talent networks across every market.
One-off collabs don't scale. We structure ongoing, equity-style partnerships that turn an endorsement into a multi-year asset.
The playbook has been proven from our home port in Amsterdam out across the Nordics, Benelux and Poland. We’ve taken it live deeper into Germany, France, Spain and Italy too.
Everything we offer is built from systems we run across our own portfolio: six brands, six niches, one playbook.
The complete blueprint. A premium engagement, earned through $3M+ of real trial and error. It saves you hundreds of thousands in budget wasted on the wrong talent.
500 pieces a month, in-house. Built from running 50+ brands at once. Three hires, full A-to-Z build, your team owns it permanently.
ON REQUESTOperator-level guidance from founders running $50M+ brands. Brand audit and recurring sessions, on your terms. Skip the costly mistakes.
ON REQUESTMINIMUM REQUIREMENT · $250K / MONTH IN AVERAGE SALES TO APPLY
Co-built The Social Jungle from zero across 300+ brands. Deep in brand positioning, paid growth, and turning DTC brands into long-term assets that compound.
Co-built The Social Jungle and engineered the content systems that powered hundreds of brands. Runs operations across the portfolio, obsessed with systems that scale without headcount.
Founder of HappyFlops and architect of the endorsement playbook. The exact strategy he built has generated $55M+ across the portfolio.
If we work together, we go all in. To keep that possible, capacity is limited. Minimum $250k/month in average sales to apply.
Tell us about your brand, goals and where you're at.
We assess fit, potential and how we can add real value.
If it's a match, we go deep and start building together.